Bright Money

• Initiated Affiliate marketing channel while building meaningful business relationships in the long term, building almost 30% of overall customer share from the channel• Spearheaded Google Strategy, generating almost 1000+ customers within 2 months• Developed daily dashboards for the leadership team, to have visibility on Marketing Budgets• Led App Store Optimisation initiatives to improve install rates by 10%• Initiated website SEO project to enhance Organic growth with diverse content and optimised web funnels.