Labster

- Responsible for new user product experience from visiting the website to becoming a paying customer- Repositioned website user journey to help website visitors discover product value, which considerably increased the website sign up rate- Introduced Free Trial experience, which allows new users to experience product value before becoming paying customers- Built onboarding experience for new free trial users to help them understand how to use the product and discover value as… - Responsible for new user product experience from visiting the website to becoming a paying customer- Repositioned website user journey to help website visitors discover product value, which considerably increased the website sign up rate- Introduced Free Trial experience, which allows new users to experience product value before becoming paying customers- Built onboarding experience for new free trial users to help them understand how to use the product and discover value as quickly as possible- Continuously focus on optimizing website visitor to paying customer conversion funnel by eliminating friction and reducing time to value